One of the most underrated consumer AI stories of 2025 is NotebookLM. They doubled web visits, and grew a mobile app from a cold start in May to 8M MAUs. They've also added tons of features - infographics, flashcards/quizzes, and more. Video Overviews may be my favorite 👇
NotebookLM is the rare Google consumer AI product that was launched independently (both on web and mobile). It has soared as a standalone product, with nearly 1M DAU on mobile alone. A paid version has been bundled into Google's AI premium plans to drive more subscriptions.
...and this is day 14 of @venturetwins and I sharing cool new consumer AI launches from this year. Follow along for more!

